HACKFIRSTAID FOR EXECUTIVE LEADERSHIP
Cyber readiness for the people who sign for it.
Boards advise. Operators execute. Executives decide. This site is for the CEO, the CFO, the COO, the founder, the GM — the person whose name ends up on the 8-K filing, the wire approval, and the post-mortem.
You are the target.
Whaling, deepfake voice on a Friday-afternoon CFO call, hotel-Wi-Fi compromise on a board trip, a DocuSign that wires $4M to the wrong account. The attacker isn't trying to breach your company — they're trying to be you.
How HackFirstAid protects you personally →TRACK BYou make the call.
3 a.m. The phone rings. Pay the ransom or hold the line. File the 8-K now or wait for forensic confirmation. Invoke the breach coach or trust your own counsel. Every decision compounds. The wrong one at hour zero costs ten figures by day thirty.
How HackFirstAid sharpens the call →WHY THIS SITE EXISTS
Three things every executive owns. And gets named for.
The HackFirstAid family already covers the people who advise on governance (boards) and the people who run the operation (SMB, medical, K-12, municipal). This site closes the gap in the middle — the executive team that signs for both.
01
You are the target
Whaling, deepfake impersonation, travel risk, household exposure, data-broker doxxing. You're a high-value target whether you've thought of yourself that way or not. The attacker has.
02
You make the call
Escalation thresholds, ransomware payment decisions, material-disclosure timing, breach-coach activation, crisis comms in the first 24 hours. The call is yours. The framework should not be improvised at 3 a.m.
03
You sign for it
SEC 8-K cyber rules, OSFI B-13, EU NIS2, personal officer attestations, D&O exposure, fiduciary liability. After the breach, the post-mortem has a name on it. Make sure it's a name you're ready to put there.
TRACK A · PERSONAL RISK & ACCOUNTABILITY
The attacker isn't trying to breach your company. They're trying to be you.
Executives are the lateral path. Your phone, your house, your travel patterns, your spouse's LinkedIn, the contractor who manages your home network. HackFirstAid's executive curriculum treats the person as the asset — not the perimeter around the asset.
The CFO who isn't the CFO
Voice-cloned executive impersonation, fake board-chair Zooms, vendor-redirect wire fraud, DocuSign phishing aimed at signing authority. Recognise it, verify it, escalate it — in under sixty seconds.
The hotel that isn't a hotel
Border seizure protocols, hostile-jurisdiction travel kits, conference badge skimming, hotel-Wi-Fi compromise, burner-device decisions, and the post-trip wipe checklist your IT team should be running.
The lateral path goes through your house
Spouse, kids, elderly parents, in-home staff. Personal-tier coverage for every executive's household — included, not upsold. The attack surface is the family, not just the corner office.
TRACK B · OPERATIONAL DECISIONS
3 a.m. The phone rings. The decision is yours.
The wrong call at hour zero costs ten figures by day thirty. HackFirstAid's decision frameworks are written for the person making the call, not the consultant who'll show up Tuesday. Time-boxed. Options-with-recommendations. Recommendation made.
When does this hit your desk?
Escalation thresholds, board-notification triggers, SEC 8-K materiality calls, OSFI B-13 timelines, NIS2 24-hour reporting. The decision tree, plus the wording for the filing.
Pay or don't pay
The OFAC exposure, the insurance-panel posture, the board conversation, the legal trapdoors, the operational reality. A defensible framework for the moment the framework actually matters.
What you should actually verify before you sign
SOC 2 / ISO / SIG questionnaire literacy for executives, MSA red flags, cyber-insurance posture, when to file the claim, how the carrier panel works, what the breach coach actually does for you.
THE TRAINING LIBRARY
Same backbone as Boards. Reframed for the desk you sit at.
Three core modules, a recurring Executive Brief, and a live tabletop library. Same playbooks the HackFirstAid Boards curriculum uses — packaged for the executive who's making the operational call, not the director observing it.
Personal Protection — Executive Edition
The personal-risk curriculum: whaling, deepfake, travel, household, doxxing, data-broker remediation. Self-paced. Updated quarterly. Includes the family enrollment for spouse and dependents.
Shared content backbone with the Boards 'Personal Protection — Director Edition.' Case studies emphasise executive wire-fraud and deepfake scenarios.
Incident Oversight — The Executive Call
Decision frameworks for the calls only you can make: escalation, disclosure, payment, breach-coach activation, crisis comms. Reframed from 'the question the board asks' to 'the call you make.'
Shared content backbone with the Boards 'Incident Oversight — Boardroom Brief.' Tabletops adapted to executive persona.
Executive Readiness — Tabletop Library
Live tabletop exercises run by Travis quarterly. Ransomware, BEC, insider, supply chain, regulator inquiry. Executive-team format — your real C-suite, your real escalation paths, your real third-party panel on the call.
Shared exercise library with Boards. Persona changes from observer to decider. Run as a closed engagement for your team only.
FRAMEWORKS THE CURRICULUM MAPS TO
Personal coverage for every executive's household. Included.
Your spouse, your kids, your parents. They are the lateral path. Personal-tier HackFirstAid is bundled into every executive subscription at no additional cost. Same model boards subscribers have had since day one — and for the same reason.
PRICING
Three tiers. Same training library. Different incident-advisory access.
Pick the tier that fits your seats and your incident posture. Same content backbone across every tier — what changes is how much of Travis's calendar you get when something is actually on fire.
Personal
Founder & Owner
1 executive + household
- Full training library (all 3 modules)
- Household coverage (spouse, dependents, parents)
- Executive Brief + Boardroom Brief newsletters
- Data-broker remediation for the named seat
- Quarterly group office hours with Travis
Team
Executive Team
Up to 8 + each household
- Everything in Personal, for every seat
- 1 tabletop exercise / year
- Annual decision-framework workshops
- 8 hours of incident advisory / year (bookable 24/7)
- Annual personal-risk audit per seat
- Quarterly group session with Travis
Enterprise
Full C-suite + board overlap
Up to 20 + each household; multi-entity supported
- Everything in Team, for every seat
- 2 tabletops / year (one exec, one mixed exec+board)
- Unlimited incident advisory; 3 named incidents / year retainered
- Quarterly 1:1 per named executive
- Pre-travel personal-risk briefings on request
- vCISO touchpoint with vetted partner if you need one
Above Enterprise? Custom engagement — travis@hackfirstaid.com.
What's not included
- Hands-on incident response. HackFirstAid does not deploy responders, do forensics, or wipe systems. The Team and Enterprise advisory hours are for decision support (escalation, disclosure, payment, vendor calls). When you need IR execution, we'll warm-intro you to a vetted DFIR partner — but the work is theirs, not ours.
- Legal counsel. HackFirstAid is not a law firm. For breach-coach and regulatory-counsel work, every tier includes referrals to vetted partners.
- Insurance brokerage. We'll help you read your policy, file the claim, and understand the panel — but the policy itself is sold by your broker.
- 24/7 SOC monitoring. Not what this is. If you need a SOC, the vCISO referral covers it.
Prices in USD. Annual billing. Quarterly billing available on Team and Enterprise on request. Renewals at list price unless contracted otherwise. No metered usage, no overage charges, no surprise bills.
ENGAGE THE ADVISORY
Travis runs every executive engagement personally.
No SDR, no sales engineer, no junior associate. You email Travis. Travis answers. If HackFirstAid isn't the right fit for your situation, Travis will tell you that and point you to whoever is.
THE EXECUTIVE BRIEF
One email a month. Plus the alerts that can't wait.
A monthly executive-register read on the cyber-incident landscape, the regulatory shifts that change your filing posture, and the decisions that landed well — or didn't — at companies you've heard of. Plus incident-driven alerts when something genuinely needs your desk inside 24 hours.
THE HACKFIRSTAID FAMILY
One cyber-readiness stack. Seven audiences.
Executives are targeted at work, at home, and on the road. The HackFirstAid family covers personal, SMB, medical, municipal, K-12, governance, and executive layers — and Leadership subscribers get personal-tier access for every executive's household at no extra cost.
Personal cyber-readiness
Everyday protection for people and households — phishing, accounts, devices, and identity recovery in plain language.
Visit →SMALL & MID-SIZED BUSINESSSMB security playbook
Right-sized controls, vendor checks, and incident drills for teams without a full-time security department.
Visit →MUNICIPALITIESMunicipal resilience
Cyber-readiness for town halls and public services — continuity, ransomware response, and resident-facing systems.
Visit →K-12 DISTRICTSSchools & districts
Protecting students, staff, and SIS data — practical guidance for IT leads, principals, and superintendents.
Visit →SMALL MEDICAL PRACTICESClinics & private practice
PHI-aware security for small clinics — EMR access, vendor risk, and breach-ready response without enterprise overhead.
Visit →BOARDS & TRUSTEESBoard-level oversight
Cyber questions directors should ask, briefing templates, and oversight frameworks for trustees and audit committees.
Visit →Executive leadership
Personal-risk and operational-decision support for CEOs and senior leaders — plus household coverage for your family.
This site